ghost%20of%20retail%0A%F0%9F%93%B8%20%40nirmalarudra_edited.jpg

THIS IS COLONY

Research. Brand Storytelling. Writing.

COLONY is a New Delhi based agency that insists on research-based storytelling and anthropologically informed writing.

 

CLIENTS

I work with a team of talented anthropology students to conduct ethnography. Once the research is in, the story begins.

2015

Ethnographic Research
Storytelling
Content Creation

2015 - 17

Ethnographic Research
Storytelling
Content Creation

2018

Ethnographic Research

2018 - present

Advisor to Board
Content Strategist
Storytelling

2019 - 2020

Storytelling

2019 - present

Brand Strategy
Storytelling

2018

 TWO MOONS

INSTAPIZZA'S FROZEN SNACKS

Research
Product Copy

2020

Consumer Research

2017, 2019

Research
Storytelling
Strategy

2017

Storytelling

2017, 2019

Storytelling

Product Copy

2018

Storytelling
Website Copy
Product Copy

2019

Website Copy
Project Descriptions

 

WRITING

I write for popular sites and magazines. I write for academic journals. I also write and edit reports for international organizations. Some links to recent work are below.

PHD THESIS IN ANTHROPOLOGY

2015

University of California Los Angeles

Read

FASHION AND DESIGN WRITING

Ongoing

OCD REPORT WRITING AND EDITING

My clients include The World Bank, ILO, and the ORF.

Ongoing

FOOD & TRAVEL

Ongoing

I have reviewed tons of restaurants in the city. I am dead honest, even after four martinis.

I've eaten my way through Delhi

Roads and Kingdoms

and recently written a micro history of the finger bowl for The Eater

BOOK PROJECT

Ongoing

I am editing a compilation about clothing in India. I've never had more fun. There are over 20 talents who have contributed to the project. It needs a title. Badly.

Sneak Peek

HOTEL REVIEWS

September 2014 - June 2016

Sometimes, I have the fabulous job of reviewing wonderful hotels around the world for The World Boutique Hotel Awards.

Life in a Portuguese Castle

Life on a Coconut Estate

Life in a Goan Villa

LATEST WORK

April 2021

Labels, for Fifty Two

An Ode to Shoplifting, for the Columbia Journal 

Girl, Interrupted for Harpers Bazaar June/ July 2020

Beauty in a Time of Recession for Harpers Bazaar, June /July 2020

We The Queens for Vittles, March 2021

Decolonizing Fashion Vocabulary for Dismantle, March 2021

And I just did an interview for The Swaddle, where I talked at length about inequality in the 'sustainable' fashion industry.